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ECOMMERCE

:: OShoppe

It is easy to manage shopping cart application. It provides an enriched shopping experience for your customers. It comes with a great Content Management System. Uploading product pictures and setting prices are few easy tasks you can do yourself. AWShop is integrated with popular payment gateways using Credit Cards. To know more about its features, go to link
http://www.amoebawebware.com
/shop.aspx

ARTICLES

:: USABILITY IN SHOPPING CART

Users visit your shopping cart website and get away without buying anything on your website. Is there any problem with your shopping cart? Study it thoughroughly what is missing in your online shop?

Usability is to make the website work not in the technical sense, but from a organized and conceptualisation. Easy navigation and flow of buying process online all help enhance the shopping experience..

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:: CONTENT MANAGMENT SYSTEM

There are some important features that make Content management System (CMS) best application to use for every user.

• Easy for Non-technical people:
It must be able to publish content easily through Content management Systems (CMS).

• Easy to create and maintain content:
Content management System (CMS) must provide integrated authoring environment to ensure that content publisher/author can access full range of CMS features easily. It must be easy to create and maintain content.
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:: WEBSITE USABILITY

Make your website with "styles"

Cascading style sheet (CSS) makes it easier to maintain websites. You also get more control over the design of a website. You can customise websites, get them to download faster and make them more search engine friendly.
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Make a website worth a click for users

No matter how attractive your website may be, if visitors go away just because they don’t want to keep waiting forever for it to finish downloading, you have wasted all your time and effort.
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CONTACT US

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Are you serious about Online Sales? : Shopping Cart

Availability of secure payment gateway has simplified buying products and subscribe to any services online. If your website has static information about you and your products, then you might be loosing some customers who decide buying quickly online.

If you have yet not decided about Shopping cart, here are some guidelines for making good and ideal shopping cart for your product / services.

1. The Purpose:

It is very important for you to know what are you going to sell online. Product or Services. For selling a product, you need some nice pictures of a product. Services should be sold as a subscription for one time or on monthly basis. Product can be bought twice, but services have renewal /cancellation. Shopping cart for both will be logically same but one should have capability to handle it.

2. Display:

Shopping cart should be made to display your product in such a way to get feel of it. You can decide it while designing the website. The display of your product impacts purchasing of the product.

To sell paintings online, shopping cart will include pictures of prints and frames and ability to view priview by changing wall color.

3. Payment Gateway

It is very important to know about all popular Payment Gateway before integrating it into the shopping cart.
- It should be secure. It should be certified by VeriSign Secured, Trust-e, Privacy BBBOnline and others.
- Fees of transaction/commission.
- Easier to withdraw money.
- It should accept all Credit Cards online.

4. Platform:

There are two kind of severs available, Windows and Linux. If you already have a website and are looking for shopping cart, then it will be easier for you to integrate shopping cart on the same platform. Linux/Unix server support PHP/cgi/perl and Windows support Microsoft Languages ASP/ASP.Net.

5. Open vs Custom Shopping Cart

There are some Open-Source Shopping cart. The popular one is OsCommerce. These are available free of cost. But it has its:

PRO:
- It is Free
- Easy to install it. As most of the Linux based hosting server comes with it.
- Great Admin Area to upload products and setting prices.

CONS:
- Setting Look and Feel of the shopping has limit to somewhat extent.
so you need a programmer to do changes.
- Extendibility: You can not easily extend any functionality
.

Custom Shopping cart are considered better for:

- Preference for particular design.
- Support with regular minor changes.
- Unique functionalities like example of selling paintings with great features of showing wall colors.
- Extendability for future changes. Own choice of functionality and flexible approach.

The Author, Rakesh K. Sidana, is a senior member of DOW. His articles on web technologies have been published in leading magazine in India. He contributes his aricles to DesignOweb website for visitors.

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